The automobile of today is digitally enhanced, navigation system ready and virtually self-driving. These advances lead the majority of drivers to expect the same engagement from their cars as they do from their smartphones. That’s why automakers from Fiat-Chrysler (UConnect) to Hyundai (BlueLink) are focused on and offer in-car infotainment systems that keep drivers and passengers engaged and connected on the road. Being entertained and communicating with whomever and whatever you want with a swipe of a finger or simply speaking a phrase is considered the standard by which all in-car infotainment (also called in-vehicle infotainment) is based, but the experience has been around a long, innovative time. What is in-car infotainment?
Today’s drivers are connected to a constant stream of digital information. In principle, this is a good thing, allowing people to access information like turn-by-turn navigation, speed limit and real-time traffic updates quickly and efficiently. However, these same helpful tools can be a significant source of distraction to a driver—especially those without a heads-up display. Accessing digital information while driving is now the norm. In fact, Distraction.gov reports that, at any moment during the hours of daylight, as many as 660,000 drivers across America are actively using cell phones or other electronics.